There's an important message for professional services experts who write books in the humorous column "Thank You for Hating my Book," published in Wednesday's New York Times. Author Katha Pollitt comments on the idea that some people "would rather be attacked than unnoticed."
How many professional services experts have unique enough -- dare I say forward thinking or controversial enough -- intellectual capital, that writing about it could stimulate strong comments like those Katha Pollitt is experiencing with the publication of her new book?
Isn't there something to be said for making readers uncomfortable with your breakthrough idea that sheds new light on tough solutions?
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