Book-title Envy

I stumbled across the best book title I've seen lately:  Fooled by Randomness: The Hidden Role of Chance in Life and in the Markets (Random House, 2005), by Nassim Nicholas Taleb.   

The clever title is also supported by some incredibly smart chapter headers and subtitles.  Examples: "If You're So Rich, Why Aren't You Smart?", "Nobody Has to be Competent", and "It is Easier to Buy and Sell Than Fry an Egg".

This is especially intimidating, since I'm contemplating my own next book (there, I said it publicly; now I'll have to go through with it).